Designer Brief & Content

A brief your designer can work from: image sequence, infographics, A+ and Brand Story.

Turns the positioning and listing into a slot-by-slot plan for images and A+ Content. Each slot says what it must prove, what text goes on it and how it should read on a phone.

In developmentNo connection needed

Preview this module in the sample workspace →

Fixes
Stage 4 – Images & A+ Content
Readiness
In development. Being built for the first early-access release. Not available to customers yet.
Start with
Start with a product description and market data
Result
Slot-by-slot image brief: purpose, on-image text, composition
Planned export
PDF, Word (.docx)

When you need it

  • Before a photo shoot or design work
  • When images look good but don't answer buyers' questions
  • When you add A+ Content or a Brand Story

What you enter

InputRequiredNote
Positioning and listingRequiredFrom the previous tools, or your own
Product photos or specificationsRequired–
Brand assets: logo, colors, fontsOptional–

Connections

Required
None

You can start with a product description and market data – no Amazon account needed.

Brand RegistryNeeded for some metrics
Needed to publish A+ Content and Brand Story on Amazon – not needed for the brief itself

What happens during the analysis

  1. Maps buyer questions and objections to image slots
  2. Writes the on-image text in the marketplace language
  3. Sets composition, props and scale references for each slot
  4. Plans A+ modules and Brand Story
  5. Checks readability on a phone screen and the main-image requirements

What you get

  • Slot-by-slot image brief: purpose, on-image text, composition
  • A+ module plan with texts
  • Brand Story outline
  • Mobile readability checklist

Example result

Sample image brief · first three slotsSample data
SlotPurposeOn-image text
1 · Main imageShow the full set on white, all six trays visibleNone (main image rules)
2 · FitProve it fits standard drawersFits drawers 15–21 in wide · no trimming
3 · GripAnswer "does it slide?"Silicone pads keep every tray in place

Open the full sample in the demo →

Export

PDFWord (.docx)

Planned formats for the product. The demo can export some sample results as CSV, Markdown or a printable page.

Limitations and missing data

  • The brief does not produce final images – your designer does
  • Image requirements depend on the category
  • Publishing A+ Content and Brand Story requires Brand Registry

What to do next